For the last 21 years the first weekend of August is known as: Dance Valley! As one of the oldest Outdoor Dance festivals in the Netherlands.

The goal has been to create a platform where year around dance lovers can find the latest ins and outs about the artists, music and offcourse the festival itself! Inspiring photos and videos of everything going on in the scene.

Qikker Online / UDC


Wireframes, Visual design, User Experience

The biggest challenge was to create a grid system that would also work for other festivals from UDC like Dutch Valley and Ground Zero.

For this a new user journey was needed, improving the current UX of the website analysing the existing sitemap and implementing a new one, and designing the new set of wireframes for the entire site. Also the website should be flexibel and reusable for other festivals.

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